Kinetiq Cloud
SaaS · Web Platform · Kinetiq, Inc.
Client
Kinetiq, Inc.
Year
2024
Timeline
20 weeks
Services
Custom Software · UI/UX Design
Status
Live & scaling
The challenge
Kinetiq's analytics platform was powerful but impenetrable — a 9-step activation flow, a confusing information architecture and a product-led growth engine bleeding signups at step two.
The solution
We rebuilt the platform's UX around job-to-be-done journeys, shipped a new component library and added a self-serve onboarding 'live demo' that lets users experience value in under three minutes.
The results
Activation rates tripled, qualified signups grew 180% and cost-per-lead dropped 38% — with the platform now powering 40K daily users.
+180%
Qualified signups
-38%
Cost per lead
3x
Activation rate
40k
Daily active users
Let's build something exceptional.
Tell us where you want to be in six months — we'll bring the strategy, the craft and the roadmap.