// Case study

Loopled

Consumer · Mobile App · Loopled GmbH

FlutterOffline-FirstGamification
Loopled

Client

Loopled GmbH

Year

2025

Timeline

14 weeks

Services

Mobile App Development · UI/UX Design

Status

Live & scaling

01

The challenge

Loopled's habit-tracking app had strong retention but a 3.2★ rating driven by sync bugs and a clunky upgrade flow. Growth spend was leaking into a product users complained about.

02

The solution

We rebuilt the app in Flutter with an offline-first sync engine, redesigned the progression system around streaks and delight moments, and rebuilt IAP flows to remove friction.

03

The results

Store rating recovered to 4.8★, day-30 retention improved 46% and subscription conversion doubled.

4.8★

Store rating

+46%

Day-30 retention

2x

Subscription conversion

99.6%

Crash-free rate

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