// Case study

Verdant Skincare

E-commerce · Brand & Web · Verdant Labs

Brand IdentityShopifyArt Direction
Verdant Skincare

Client

Verdant Labs

Year

2025

Timeline

12 weeks

Services

Web Development · Digital Marketing

Status

Live & scaling

01

The challenge

Verdant's clean-beauty products were getting lost in a crowded DTC market. A dated storefront, generic packaging and a 0.9% conversion rate made every ad dollar feel wasted.

02

The solution

A full rebrand — identity, packaging and art direction — paired with a headless Shopify storefront that loads in under a second. We then rebuilt their paid funnel around creative testing sprints and retention flows.

03

The results

ROAS tripled, checkout conversion jumped 92%, and the rebrand was covered by three major beauty publications within a quarter.

3.4x

Return on ad spend

+92%

Checkout conversion

0.9s

Page load time

+210%

Repeat purchase rate

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